When your company is first starting out, much of the focus is typically placed on building the business and bolstering growth. While these are both important steps that need to be taken, business owners should also be working on improving the culture of the workplace and work on it.
What is a company culture?
Most people agree that a company needs to have a culture, but almost everyone will disagree in what having a company culture actually means. A company culture simply is the summation of the employees’ experience within the company, whether it be positive or negative. A thriving company culture is one that allows employees to easily align their daily work within the entire scope of their employer’s goals and values. The best cultures are within companies who have a clear mission and strives to help employees achieve success within the confines of that mission.
Learn from the past
There are plenty of examples of companies who failed to build a positive culture that inspired employees and allowed them to thrive. Corporate environments that function in a traditional sense are less likely to have a truly unique culture. Traditional environments mean management typically always has their own office and are rarely seen outside of it, mingling with the rest of the staff.
Read the signs
When companies have a bad culture, there are tell-tale signs that you’ll be able to see if you take notice. Do your employees have conversations with one another? Is the atmosphere structured, yet relaxed? Companies who have a thriving company culture don’t necessarily have bean bag chairs and a ping pong table, it’s more about engagement within the business and seeing everyone contribute to the success of the company. If the majority of your employees come in, are despondent all day, and leave as soon as possible, you may have to work on the company culture.
Make positive changes
Even if you don’t see any signs that your company has a culture problem, it’s important to always be looking to improve on what’s already working. Unlike the saying “if it’s not broken, don’t fix it,” a culture should continue to be fostered in order to be consistently dynamic. Make sure your organization has a clear set of values and that operations are staying in line with those values. Enhance the company’s culture to reflect its dress code, business hours, office setup, hiring decisions, treatment of clients, client satisfaction and every other aspect of operations.